In this post-MTV video world, you have to think beyond the traditional. Get creative and have some fun when it comes to creating music video clips for the YouTube generation.
Exhibit A: Check out this YouTube video clip called "Travie's Dating Tips." It was posted last month around Valentine's Day by the band Gym Class Heroes. At last count, it had been viewed nearly a half million times.
How can you use this kind of thinking to produce video clips that would reinforce your musical identity and resonate with your fans?
-Bob
P.S. I discuss this topic at length in my new report, How to Use Video to Promote Your Music Online.
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